Over the years, we’ve developed a process for working with clients in helping them visualize their brand. Our process has proven to work time and time again, but every now and then, we take a wrong step. Designing the branding for The Makers Keepsakes collection was a learning experience in itself. Here’s a little behind-the-scenes look at the highs, lows, challenges, and successes of building their household brand.
Read MoreAt Lianne Charlene Creative, we’re passionate about working with small businesses. As a small business ourselves, we understand that there are budget constraints and that sometimes, it’s easier to DIY your branding and marketing. However, hiring a professional to assist with your graphics has some advantages. While DIYing can be a quick solution, it isn’t always the most effective one. Here are the top five reasons you should hire a professional graphic designer.
Read MoreIt’s been one year since the start of the pandemic and there is no doubt that we’ve all had to pivot our businesses to account for the ever-changing climate. Over the last year, we’ve helped clients pivot their branding in new and creative ways. Since our heart and soul is working with small businesses, we’d like to offer a few tips on how you can enhance your brand experience to adjust to the new normal.
Read MoreAt Lianne Charlene Creative we strongly believe in women supporting women, especially within our design spaces. This year for Women’s History Month we wanted to take some time to highlight a few of our favourite Canadian women in design.
Read MoreHow many of you have been personally victimized by file types? You get thrown a folder full of file types and you have no idea what the difference is! You want to put your company logo on some printed materials and it prints with a big white box behind it! You find out later you needed an eps. not a jpeg. So what’s the difference? Here’s a basic breakdown of different file formats - what they are and how to use them.
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